Japan Touch opens the doors to Asian cultures. From Japan to South Korea and beyond, immerse yourself in a world where traditions, trends and pop culture come together.

-    450 exhibitors
-    45,000 fans
-    30,000 m² of exhibition space

A leading event for over 25 years, Japan Touch has become a festival dedicated to contemporary Asian cultures. On November 28 and 29, 2026, Eurexpo Lyon will transform into a vibrant hub of Asian culture, bringing together 45,000 visitors and 450 exhibitors for a weekend of discovery, shopping and unforgettable encounters.

Artists' Alley, pop culture, traditions and craftsmanship, manga, TCG, food courts and much more: a fully immersive weekend for families, curious visitors and passionate fans alike.

Japan Touch invites you on a journey through Asian cultures. Wander, connect, explore, play and be amazed as you discover a variety of themed areas throughout the weekend.

This year, South Korea takes center stage with an immersive village dedicated to K-culture. Another major highlight: Pokémon's 30th anniversary, celebrated with a special programme designed for fans of all generations.
 

Price:

1-DAY PASS:

Adult – Early Bird: €14
Reduced Rate – Early Bird: €12
Group Rate (minimum 5 people) – Early Bird: €13
People with Disabilities – Early Bird: €12
Children (9 years old and under): Free
Cloakroom: €2
Luggage Storage: €4
2-DAY PASS:
Adult – Early Bird: €22
Reduced Rate – Early Bird: €18
Group Rate (minimum 5 people) – Early Bird: €20
People with Disabilities – Early Bird: €18
Children (9 years old and under): Free
Cloakroom: €2
Luggage Storage: €4

PACKAGES:

Easy Touch: €29
Easy Touch+: €35
Premium Touch: €50
Ultimate Touch: €100

MEET & GREET:

Paid Meet & Greet sessions with special guests. Each session lasts 20 minutes, with a maximum of 20 participants.